Because we listen to our clients and because we form strong and meaningful relationships with them, our knowledge-based campaigns really do excel.
Many of our clients think of us as their outsourced marketing department. No matter how big or small, we create and support marketing strategies that work for our clients. We understand all elements of the marketing mix and use the best tactics to achieve results. Because we listen to our B2B and B2C clients and because we form strong and meaningful relationships with them, our knowledge-based campaigns really do excel.
We don’t just ‘do social media’ we match the platform and medium to each individual client and deliver strategies that delight, entertain and inform their audiences. Our finely tuned social listening skills mean that we contribute to appropriate online conversations for our brands and grow their army of relevant followers, helping to convert them to customers.
In a digital age content is king. Developing a content strategy involves informing, engaging, educating and influencing your target personas to develop awareness and build relationships. We start with your key selling points and then deliver relevant print, online and video content that captures the attention of your customers across multiple platforms, reaching them in a format that triggers the right response.
We’re not just public relations professionals with years of experience, we’re also media relations experts. What’s the difference? We understand which stories we need to source for the local and national media for them to share with your public. We love sniffing out news, human interest stories and feature hooks from your day to day ‘business as usual’. We also have a senior crisis communications team on hand to calmly communicate with your audiences should disaster strike.