News & Blogs

Supporting AgeTech launch

02 Nov 2023

We’ve been working with AgeTech client, Nobi for just over a year and it’s been an absolute pleasure (and PR person’s dream) to work on such a highly innovative product that is changing lives.

The Nobi lamp uses AI technology to detect and prevent falls. A pilot currently underway, funded by NHS Lancashire and South Cumbria Integrated Care Board (ICB), at a care home in Cumbria has seen an 84% reduction in falls with the added benefit of a 28-fold increase in response time when a fall occurs.

Coverage achieved to date has included BBC North West, i News, UK Authority, AT Today, Care Markets and Care Home Professional.